The Customer Centric Consortium
The leading category management consulting firm focused on working with retailers and CPG companies.
Management Consulting Firm
At the Customer Centric Consortium (CCC) Consultancy, we are passionate about enabling retailers to achieve their true potential. As a leading retail management consulting firm, we bring together a wealth of industry expertise and strategic insights to ensure your retail business reaches its potential.
The leading category management consulting
firm focused on working with retailers and CPG companies.
If you are considering implementing or improving the effectiveness of your category management team, CCC has the experience and expertise to help you reach your objectives.
The CCC Team:
• Has more real-world experience in retail category management than any other consulting firm!
• Knows how to develop a category management solution for your individual company and the things you should avoid.
• Has successfully implemented category management in many companies in the USA and internationally.
• Will assess your current approach, develop a model to optimize your results, train your category management team, and assist with implementation across your chain.
• Is the only consulting company with the most advanced model of category management – Shopper Centric Retailing (SCR).
Consulting Services
CCC’s management consulting services for retailers, manufacturers and brokers provide expert guidance and support to aid in improving their operations, strategy, and overall performance. Our team of experienced consultants have a deep understanding of the retail industry, at all levels, and understand how to effectively improve the profitability of your company and for all participants in the supply chain.
The consulting services provided by CCC are highly focused on improving the results at the shopper level. This extends from developing a strategy, the tactics used, the executional aspects of category management through store operations to your shopper.
We provide support in retail strategy development, operational efficiency improvement, merchandising assortment and planning, store layout and design with the objective of improving the total shopping experience!
History
In 2023, Win Weber of Winston Weber & Associates (WWA) assigned all of the assets and intellectual property of WWA to the Customer Centric Consortium. We have staffed CCC with key resources from WWA to ensure continuity. For 30+ years, Winston Weber & Associates (WWA) has been at the forefront of Category Management supporting retailers and suppliers across the globe. These partnerships led to major changes in the food/drug/mass, pharmacy, and consumer packaged goods (CPG) industry. Recently, WWA has led the evolution from Category Management to shopper centric retailing!
As many are aware, Win Weber was the creator of Category Management, which is used by almost all retailers and consumer packaged goods companies. Win brought Category Management to HEB Grocery in San Antonio, Texas in 1990. Category Management is now used by most of the Fortune 500!
Contact Us
Someone from CCC will contact you within 24 hours